Every member of the Pure team – from strategy and account management to creative – has a wealth of experience across the full spectrum of financial services.
So unlike other agencies, everyone who works on your projects is on your wavelength, every step of the way.
Being a senior team with a flair for finance, we’re able to deliver stand-out creative solutions. Solutions that save you time and make your life easier.
Margot is a highly experienced marketing professional with over 20 years in leading advertising agencies in Australia and the UK. This includes the WPP Group, Havas and Lavender.
As a specialist in financial services and high net worth marketing, Margot has managed many high profile international and local brands such as Barclays Wealth, RBS Insurance, CBA and MLC, to name a few.
Margot founded The Pure Agency in January 2013.
Michael has over 18 years’ experience delivering effective CRM multi-channel strategies. He has a combination of client-side and agency experience working for large multinationals and blue chip financial services clients.
Since being recognised as young direct marketer of the year in 2004, Michael has led highly successful data strategies for some of Australia's largest CRM businesses including American Express, CBA, St.George and Telstra.
Justine has over 19 years’ experience working in agencies in Australia and the UK. She has a strong background in advertising, brand activation and business management, having been a director of Fuzebox – an agency she founded in 2008 with a former Whybin TBWA colleague.
The major financial services and other clients that Justine has partnered with include ING DIRECT, Allan Gray, Blue Quay, Westfield, Essential Energy, Toby’s Estate Coffee, Coca-Cola and Goodman Fielder.
Kylie is an award-winning integrated creative director with a passion for big ideas. A versatile, creative thinker with extensive agency experience in advertising, direct and online marketing. With 20 years’ experience in creating, supervising and selling work across all media.
Kylie has created memorable campaigns for financial organisations including Allan Gray, American Express, Citibank, ING DIRECT, MasterCard, MLC, NAB, St.George, and Westpac.
Head of Copy
Margo is a true professional who has worked in many top agencies in Sydney and Asia. As a former lawyer, Margo understands the intricacies of the banking and financial sector, and uses this knowledge to translate sometimes complex messaging into fresh and engaging communications.
As a lead creative on many major financial accounts, Margo has developed campaigns for Citibank, St.George, Advance Funds Management, AMP Banking, Westpac, Bank of Melbourne, BankSA, CommBank, Colonial First State, Bupa, ING DIRECT, Allan Gray and AZ NGA.